Overheard during the design process: “Would Lou wear it?”READ MORE
When Mimi Eayrs (left) and Joanne Lee decided to launch Eayrslee, their line of thoughtfully constructed, utilitarian bags, in 2009, they had already had the chance to fully vet one another. A two-year work history in the books—the duo met in 2007 at Hayden Harnett, a Brooklyn-based handbag line where Joanne headed up design, and Mimi did art directing—they knew they shared the same get-it-done mentality and had complimentary personalities. “When you’re working for another person, you see things that you love that might not suit that brand,” Mimi says. “Many times, we were like, ‘Oh, we wish we could do this or that’—one day, we just thought, ‘What if we started our own line and did everything that we wanted?’”
They talked it out over fries and burgers one night, and, soon after, they took the plunge. Eayrslee—as evidenced in even the name—is a perfect marriage of the two designers’ aesthetics and talents. Joanne studied psychology at UC Berkeley before jumping into design, and Mimi trained as a fine artist in her native Argentina, in Italy, and at Parsons before diving into creating textiles. And how do they think about this thing they created? “I always call it my company baby!” Joanne jokes. “Most of my friends have kids already, and I’m just like, ‘Whatever, I have my company baby.’ We’re ready for it to go to college and get a job soon, though.” With all that they’ve got in the works, it’s safe to say those grown-up years are just around the bend. —jiayi ying
BEHIND THE SCENES
Step Inside Mimi Eayrs’s Cozy Clinton Hill Apartment
Stay as long as you want.
A Day in the Life with Eayrslee
What does the ten-to-eight look like for this duo? Now you know.