Meet the Two Little Girls Behind Mabo Kids

Sure, Emily McMaster’s daughters—Ruby, five, and Mabel, three—provide their modeling services free of change for their mom’s line Mabo Kids. But more and more, they want to be involved—and are full of unsolicited fashion advice. 

 

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194 mabo kids
“I make all my patterns myself, usually in my daughters’ sizes. Once I do that, I send it to the patternmaker, who makes one in each size. And it’s more fittings for Ruby and Mabel. But I also go around town asking my friends if I can try the samples on their kids. I’m like ‘Who has a nine year-old I can use?’”
of Mabo Kids

 

 

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“Ruby is an artist—she paints and draws. She’s always bringing me little drawings of clothes that I should make. Sometimes I wonder, ‘Have I created a monster?’”

 

 

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“Sometimes she gives me feedback, but I don’t always like it! Ruby prefers frilly, girly things. She can be a tough critic.”

 

 

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“Mabel doesn’t care much about Mabo. Maybe because I have always tried to dress her, she now insists on completely independent choices about her outfits. At some point she decided that her left shoe goes on her right foot and vice versa. She says, ‘It’s backwards shoe day!’ She goes all over town with her shoes on the wrong feet—we constantly have people coming up to us telling us. But she’s like that with almost everything she wears.”

 

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