As the Bing Bang designer sees it, getting to play with the hammers and torches is the fun part.READ MORE
“I didn’t really think of it as something that was going to become my life’s work—I was just doing it for fun,” designer Anna Sheffield says on Bing Bang, her now-decade-old jewelry line. While studying fine-art sculpture at the Academy of Art in San Francisco, Anna dabbled in small pieces as she focused on big ones. “I started to delve into every single process known to man—bronze-casting, plaster-mold-making, ceramics, and raku-firing,” she says. “I started working with pieces of steel and bronze that I would find in the studio—random chunks cut off from bigger pieces.”
Those little designs found buyers by word-of-mouth, and Anna decided to make the move to the Big Apple to see which took over—her fine art or Bing Bang, a collection of mixed-metal works that, as she puts it, “walk the line between sweet and edgy.” “It was really organic and amorphous—I didn’t have a business plan; I didn’t set out to start a jewelry company. But it has been a really fun ride,” she says. She did, however, put some thought into what to call this thing: “I wanted to have a company name around the concept of two hands, the sound of the hammer anvil, and the idea of the creator being involved,” Anna explains. “Bing and bang are the two concepts—it’s the hand that holds the hammer, and the hand that holds the material while you hammer it.” —alisha prakash
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