Partha Raghunathan and Madhu Rajendran have been BFFs for 20 years—two decades during which they have shared countless adventures across India, where they were both born, and have developed a shared appreciation for traditional textiles. But it wasn’t until the Dallas-based duo both had young daughters that their lifelong friendship paved the way for a socially conscious design business.
“We were both working in tech and knew that we wanted to do something more substantial, more meaningful,” shares Partha. Their solution? After a 2015 sourcing trip when they also toured local schools, they developed Bloom & Give, a line of delicately embroidered pouches, block-print silk scarves, and soft leather clutches rooted in the textiles of historic craft hubs like Jaipur. And though they’re plenty passionate about design, the driving force behind Partha and Madhu’s work is their belief that education is a fundamental right for every girl across the globe: They donate about 50% of the company’s profits to a grassroots organization called Educate Girls. As Madhu says, “When you connect back to your roots, big things happen.”