WORK WIFE

the book

Free ground shipping on all domestic orders $99+. Boom.
Shop here. Plus! There's newness in our sale section! Up to 50% off.
Close

MEET THE DESIGNER: HYSTERIA BY HAPPY SOCKS

Hysteria by Happy Socks
Paula Maso SHOP ALL
Socks might not seem like the most obvious canvas for a super-cool pair of Swedish BFFs looking for an outlet for their creativity, but that blank slate is exactly what captivated illustrator Viktor Tell and ad whiz Mikael Söderlindh when they launched their downright cheerful brand Happy Socks in 2008. And it’s that same have-fun-with-it spirit that fueled the company’s 2017 spinoff, Hysteria by Happy Socks, which the duo has placed in the very capable hands (and feet!) of print maven Paula ... READ MORE

Socks might not seem like the most obvious canvas for a super-cool pair of Swedish BFFs looking for an outlet for their creativity, but that blank slate is exactly what captivated illustrator Viktor Tell and ad whiz Mikael Söderlindh when they launched their downright cheerful brand Happy Socks in 2008. And it’s that same have-fun-with-it spirit that fueled the company’s 2017 spinoff, Hysteria by Happy Socks, which the duo has placed in the very capable hands (and feet!) of print maven Paula Maso. As the globe-trotting graphic artist says, “Discovering pattern design has been life-changing for me,” and, given the candy-striped caramel knee-highs she’s dreamt up, we’re pretty sure her encounter will be life-changing for you, too.

Want to shop these
very major deals?


You gotta be an Of a Kind newsletter subscriber for access. Enter your email, and if you’re not already signed up, we’ll add you to our list. You'll like it—promise!


Black slash