Rebecca Grennell’s cool, Cali-kid cred runs deep. Her childhood home was attached to Shangri-La, the famed recording studio in Malibu where Bob Dylan, The Band, and other big-deal acts recorded iconic albums. That’s because her parents ran the place and also founded another business key to the seventies scene: a clothing line called Joshua Tree, which made breezy cotton basics with a whole lotta style.
Early on, Rebecca knew apparel was her destiny, and she jumped right into designing and doing production for a few indie lines before launching her own, Lacausa, in 2013. Every chic, easygoing piece has a kind of chilled-out, just-back-from-the-beach energy—picture wide-leg satin jumpsuits, tie-neck floral dresses, and vintage-feeling cotton tanks. As Rebecca puts it, “Lacausa offers effortless California chic without sacrificing the hand that feeds her. Fabrics are sourced and sewn with trusted partners in our Los Angeles factory with the highest standards in mind.” In addition to making everything right at home, the company regularly donates to causes like The Coalition for Humane Immigrant Rights of Los Angeles—because that’s part of being local, too.