When Analisa Jimenez was interning for a California events company in 2013, she started playing around with sewing skills on the side while figuring out her next career move. “When my employers got wind that I was teaching myself to sew, they gave me the task of making wedding napkins. I took the extra material and made myself a tote to use while running all over town,” says the graphic-design grad. Soon enough, strangers started asking her where she got it, and a business plan was born: “The lightbulb went on, and I decided to go for it!”
So, in 2014, Analisa partnered with a family-owned leather-supply company in L.A. to get the goods for Marloe, her line of minimalist but still plenty luxurious bags and backpacks—think circle totes with curved outer pockets and backpacks with genius, multi-functional straps. Based in the chill surf town of Long Beach, Analisa oversees every step of production—and even runs workshops to turn her leather scraps into D.I.Y. home goods. Because, as she’s learned, who knows what those leftovers will become?
BEHIND THE SCENES
Nobody knows better than this born-and-raised local, right?!
Your fern fronds would thank you if they could.