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Shop here. Plus! There's newness in our sale section! Up to 50% off.

Hi, Wholigans!


Welcome to Of a Kind.

Thanks for checking us out! We’re all about introducing you to designers when they're whos—so you can say you were way ahead of things when they become thems. Think Drake during his Degrassi days, George Clooney circa Roseanne, or Blake Lively when she was sharing a pair of pants with three other teenage girls.

You can dive into some of our designer stories here, or if you just want to get shopping (we get it), start here.

And don’t forget to use the code WHO for 20% off any order $50 and over until November 27, 2017!*

We also have a 🔥 podcast—check out all of our episodes. Lindsey and Bobby were even guests this once!


*Fine jewelry is not eligible for discount. No adjustments on prior purchases. Cannot be combined with other discount codes. All red-lined items are final sale. Offer ends at 11:59 p.m. ET on 11/27/17.

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