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Get Outta Town

Sarah Loertscher Finds Some Major Midwest Inspiration

Get Outta Town BY julie alvin 09/05/2013

When Sarah Loertscher was growing up in Indiana, the spare landscapes and utilitarian structures—we’re talking crisscrossing power lines and stoic-looking barns—really spoke to her. “Every time I go home I’m struck even more by how impactful that aesthetic was for me,” says the jewelry designer, who now calls Seattle home. Here, some of the key sights from Sarah’s youth (that will most definitely blow your mind too). 




228 sarah loertscher
"Its such a beatiful and calming haven and I am addicted to their waterlemon juice at breakfast. They also have Marmite, which I have a weakness for."
of Sarah Loertscher




“I grew up in the Midwest where it is just gridded and flat, flat, flat. With the way the plows go over the landscape, you can see the underlying shape of the land when it’s overlain with lines. We lived in the middle of a really rural area, so that’s what we saw every morning—the mists and the fields.”




“Indiana is so flat—and then it has these really expansive skies. So there is always this crazy backdrop of clouds and an endless blue sky overlaid with these really harsh geometric shapes. I like the really fine lines of the actual electrical wires and having them come together at this chaotic point.”




“With the field going back into the horizon, this has a really strong perspective of the endlessness and how large these landscapes are. They just go on forever.”




“In the Midwest, you drive everywhere on these endless roads, and you don’t really have to concentrate on driving because there’s not much to concentrate on. Now, longer road trips are a really good time to let my mind fiddle with a lot of different ideas. Often when I get to the studio or back home, I have to write it all down.”



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